About AF | New York

AF | New York is a luxury showroom in New York City. Through specialized services such as sales consultation, technical training, knowledge of industry codes and approvals, and custom design, the AF | New York offers a seamless experience from specification to fulfillment supporting both Project and Retail applications.

AF | New York

The vision of Mr. Friedman has lead AF | New York to position itself as a leading sales, marketing, and distribution firm, not only within the kitchen and bath industry, but within the industry of design as a whole. This concept is a radical departure from what is expected from traditional kitchen and bath showrooms. Through specialized services such as sales consultation, technical training, knowledge of industry codes and approvals, and custom design, the company offers a seamless experience from specification to fulfillment. AF | New York presents its selection of product from an artistic point of view, allowing individual pieces to stand alone as art. The presentation aims to represent a seamless fusion between art and design. AF | New York supports both custom and customized development through AF | Design Lab.



AF | Design Lab is a service of AF | New York. Our industrial design team will extend your vision and execute your concept into an actual and affordable product for your project. From concept to completion, AF | Design Lab will take you through the steps of design, manufacturing and distribution, making sure it is in sync with your budgetary requirements. AF | Design Lab allows both the professional architect & designer and manufacturers to extend the value of their brand through the design and language of their product.



AF | Signature Collections are collaborative efforts between AF | New York and the architectural community. AF | New York invites Architects & Designers to work with our AF | Design Lab to create a product line that expresses the spirit of New York and global architecture for the bathroom and kitchen. AF | New York helps support that effort through the design and production of products expressed as three dimensional functional art forms.



AF | New York has an extensive Project Portfolio and a Project Team dedicated to creating a seamless experience from specification to fulfillment.

One West End

Pelli Clarke Pelli and Jeffery Beers

111 Murray

Kohn Pedersen Fox Associates


AF Culture Projects blurs the line of art and design through collaborative efforts culminating in events and project editions. The intersection of these two worlds are presented through limited editions, displaying unity between art and design.



NYC is a photo series by Mark Craemer in which photography abstracts New York City, breaking the urban fabric into color and shape fusing art with the concepts of design. The project is sponsored by Duravit and Hansgrohe whose philosophies are represented in this collaboration. They believe in the power of design to enrich human life and are driven by a defining aesthetic message.



Seadream is an artistic collaboration between Photographer Mark Craemer and Bathroom Designer Duravit. The book exemplifies the spirit of beauty, art, water and design, the core of Duravit’s philosophy and the focus of Mark Craemer’s photo series.


Pura Vida

Pura Vida by Tasja Keetman, with support of Duravit and Hansgrohe, is an artist book in which prose, interaction and photography meld together art and design. Each page of is meant to be opened by the reader, exposing photos of scars while permanently altering the book. The written and photographic narrative follows injury through recovery, documenting the fading of scars and memories that go with them.